show biz pizza place

If you look at the history of television as a business, we started with free television with advertisements. That was brilliant. Whoever came up with that design gets a gold star. (Although the real reason I suspect why television was free was because the networks had not figured out a way to make people pay for individual broadcasts. Once the signal was put into the air, anyone with the right equipment [a television and antennae] within range could pick it up and watch it.) When televisions first came out on the market, like any new electronic technology, they were expensive to purchase. But the content delivery strategy was an easy sell to consumers because once you bought the expensive equipment, you were promised free entertainment and news/education after that. There were just three companies (networks) offering television content because it was quite a feat to broadcast analog television signals. This very small number of players in the market meant a small offering of content (programming). But this was okay because the small selection of programming was really really good quality. The best people in show business flocked to television because of its power to reach so many people instantaneously. Consumers liked it because it had the impact of film, was free (you only had to pay in the time wasted sitting through commercials) and was convenient (you could watch it in your underwear in your living room). It was still social because it was a shared experience that you could talk to other people about what you watched at work or school the next day. Then came more, local channels when th technology to broadcast media cheapened. Then came cable (invented in the mountains of Pennsylvania - HBO), where people paid a fee to watch niche commercial-free content (largely built early on around sporting events [boxing, tennis...]). This expanded into other channels showing niche content which were then packaged together into cable television's offereing which for the most part replaced free broadcast television (February 19, 2009). People chose this because television had become so ingrained in our culture and depended on for entertainment that everyone had one or two (tv's had gotten cheaper), so paying extra on top of the cost of a television to feed people's media addiction was worth it. Commercials were also on the cable programming, creating more profit. Then came "premium" cable programming which had the same sporting events but also the newest movies and specials as well as un-family-friendly content such as porn or violence/gore (which are more extreme niche markets). All the while non-premium cable programming has been expanding to cover more and more niche markets so now they offer hundreds and hundreds of channels like the golf channel, the gay channel (here!tv, logo), the filipino channel, and the list goes on. (Conan O'Brien has some good skits on this subject). Then Tivo (and ReplayTV) comes along and introduces the idea of time-shifting which is almost (almost!) like a google for the entertainment-addicted media consumer to search and filter through the massive amounts of television media offered today on cable. (sidenote: with the massive amount of media availavle and the content constantly being split up into niche channels, the shared social experience of television has been reduced. So people are only wathcing the best stuff and/or only stuff that they themselves find interesting. The experience has become less social across the masses although certain shows are still used for social discussion [stuff like Desperate Housewives and Survivor and American Idol]).

Tivo has also really messed up the the "pay-for-your-entertainment-with-time-spent-watching-commercials" business system where users have the control to pick out the parts of television programming that they want and bypass stuff that they don't want: commercials, promotions, plots... Tivo's timeshifting technology was so successful that the cable companies began incorporating the same technology into their digital cable boxes along with other features like on-demand programming. People who travel a lot love the placeshifting abilities of products like the Sling Box, Orb, or Sony Location Free. Now people have the abilities to pick and choose what they want to watch from cable television's offering as well as choose the time and place they view their content.

Anyways, while all these progressions were being made with television, the Internet has been developing. The Internet started out as just text. Then came pictures, then sound and music, and then video went online.....................

blues brothers

Merriam Webster's Dictionary defines the term mission as "a preestablished and often self-imposed objective or purpose (statement of the company's mission)"

entrepreneur.com says a mission statement "defines what an organization is, why it exists, its reason for being." It also says that "It's more important to communicate the mission statement to employees than to customers."

Once a mission or goal is clearly defined, everyone in the organization can then understand how their work contributes to that goal. It will be the basis for their work.

I want my work (wherever it may be) to have a mission statement I can understand and agree with. In the case of a startup, I would like to work for an innovative idea. I'm looking for an idea that has potential to change something in the world. If it can make money and be a business, that's even better. If it's potential is achievable and has the first two qualities as well... well then, that would be just downright perfection. This idea could be an entirely radical new idea, but it doesn't have to be. It can be just a twist on an existing idea. Or it could be an old idea that could just be done better than before. Either way, it needs to be an idea that everybody in an organization can all get behind and all push for at once in a concentrated (maybe intense, maybe exciting, hopefully worthwile) effort.